Closing the Gap Between the CRO and the CMO
Most companies hand their CMO and CRO different scorecards and then act surprised when they fight over the same leads.

Join Priscilla McKinney, Momma Bird here at Little Bird Marketing, as she talks with Dan Leadbetter in a completely superfluous and sensational way about a not-so-current event which leads them to wonder if China might be using censorship as a thinly veiled attempt to parent their teenagers. This podcast falls outside of the current frugality campaign.
Original theme music by Chris Stewart.
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Most companies hand their CMO and CRO different scorecards and then act surprised when they fight over the same leads.
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