Why You Need a Tone-of-Voice Bible For Your Content Marketing Strategy
How do you transform abstract brand values into a consistent voice that cuts through the noise?
Join Priscilla McKinney, Momma Bird here at Little Bird Marketing, as she talks with Dan Leadbetter about her thoughts on the huge growth of native advertising and how much of a demand for creative writing exists with current digital marketing trends. They discuss writing as a profession, finding writing talent and the forthcoming opera entitled BREAKER, BREAKER, ONE NINE. Original theme music by Chris Stewart.
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How do you transform abstract brand values into a consistent voice that cuts through the noise?
What if the reason you struggle with thought leadership isn't a lack of ideas, but writing in a voice that isn't yours?
Are you seeing website traffic drops across your content?
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