Deeper, Richer Customer Insights Through Conversational Techniques
The research industry has a data quality problem it keeps politely talking around.

In this episode, Priscilla McKinney invites three of her fellow podcast hosts Zontziry Johnson, Jamin Brazil and Adam Jolley to discuss how competitors can work together to raise the bar. Pulling from their own podcast experiences, each describes the necessity to collaborate as professionals and how working together helps impact the market research industry around them.
Check out their podcasts:

The research industry has a data quality problem it keeps politely talking around.
*This episode of Ponderings from the Perch is brought to you by Rival Technologies. Ranked among the world's most innova...
Most companies hand their CMO and CRO different scorecards and then act surprised when they fight over the same leads.
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