---
title: "Dear Priscilla: Should I Be Paying for LinkedIn?"
description: "Dear Priscilla: Should I Be Paying for LinkedIn?"
image: https://podcast.littlebirdmarketing.com/hubfs/podcasts/2020/20200807-dear-priscilla-should-i-be-paying-for-linkedin/dear-priscilla-should-i-be-paying-for-linkedin.png
---

[![new-logo](https://podcast.littlebirdmarketing.com/hubfs/new-logo.svg "new-logo")](https://www.littlebirdmarketing.com)

- Services 
    - [Brand Strategy](https://littlebirdmarketing.com/brand-strategy/) 
          - Brand Strategy
          - [- Brand Identity](https://littlebirdmarketing.com/branding/)
          - [- Persona development](https://littlebirdmarketing.com/buyer-personas/)
          - [- Market Research](https://littlebirdmarketing.com/market-research/)
          - [- Fractional CMO](https://littlebirdmarketing.com/fractional-cmo)
    - [Content Distribution](https://littlebirdmarketing.com/content-distribution/) 
          - Content Distribution
          - [- B2B Social Media](https://info.littlebirdmarketing.com/monthly-social-calendar-for-b2b-pro?__hstc=165277858.8363cca4dfb934d4c3a138fb0ee20edc.1722258138810.1722494671442.1722500495190.3&__hssc=165277858.2.1722500495190&__hsfp=916778012)
          - [- Ads & DemandGen](https://littlebirdmarketing.com/digital-ads/)
          - [- Event Marketing](https://littlebirdmarketing.com/events-marketing/)
          - [- Hubspot Onboarding](https://littlebirdmarketing.com/hubspot-onboarding/)
    - [Content Strategy](https://littlebirdmarketing.com/content-strategy/) 
          - Content Strategy
          - [- SOAR™](https://littlebirdmarketing.com/soar/)
          - [- Revenue Sprint](https://littlebirdmarketing.com/revenue-sprint/)
          - [- Social Strategy](https://littlebirdmarketing.com/social-influence-course/)
          - [- Conference Strategy](https://littlebirdmarketing.com/events-marketing/)
          - [- Account Based Marketing](https://littlebirdmarketing.com/account-based-marketing)
    - [Content Creation](https://littlebirdmarketing.com/content-creation/) 
          - Content Creation
          - [- Portfolio](https://littlebirdmarketing.com/content-creation/)
          - [- Videography](https://littlebirdmarketing.com/video/)
          - [- Photography](https://littlebirdmarketing.com/photography/)
          - [- Web Design](https://littlebirdmarketing.com/web-design/)
- [Experience](https://littlebirdmarketing.com/experience/) 
    - [Case Studies](https://littlebirdmarketing.com/experience/)
    - [MR Expertise](https://littlebirdmarketing.com/market-research)
- [Learn](https://littlebirdmarketing.com/resources/) 
    - [Blog](https://blog.littlebirdmarketing.com)
    - [Podcast](https://podcast.littlebirdmarketing.com)
    - [Free Resources](https://littlebirdmarketing.com/resources/)
    - [LinkedIn Training](https://littlebirdmarketing.com/social-influence-course/)
- [About](https://littlebirdmarketing.com/about/)
- [Contact](https://littlebirdmarketing.com/contact/)

Latest

<https://info.littlebirdmarketing.com/podcast-sponsorship> ![Ponderings from the Perch](https://podcast.littlebirdmarketing.com/hubfs/2024-lbm-pftp-page-header%202.png)

## [Compelling Conversations with our Momma Bird](https://info.littlebirdmarketing.com/podcast-sponsorship)

[Sponsor the Podcast](https://info.littlebirdmarketing.com/podcast-sponsorship)

Latest

<https://podcast.littlebirdmarketing.com/collaboration-is-not-geography-what-cmos-and-cros-actually-owe-each-other>

[Podcast](https://podcast.littlebirdmarketing.com/topic/podcast) [Business Culture](https://podcast.littlebirdmarketing.com/topic/business-culture) [Collaboration is the New Competition](https://podcast.littlebirdmarketing.com/topic/collaboration-is-the-new-competition)

## [Collaboration is not Geography: What CMOs and CROs Actually Owe Each Other](https://podcast.littlebirdmarketing.com/collaboration-is-not-geography-what-cmos-and-cros-actually-owe-each-other)

[Listen Now](https://podcast.littlebirdmarketing.com/collaboration-is-not-geography-what-cmos-and-cros-actually-owe-each-other)

- CATEGORIES

### Subscribe to Email Updates

# Dear Priscilla: Should I Be Paying for LinkedIn?

![Dear Priscilla: Should I Be Paying for LinkedIn?](https://podcast.littlebirdmarketing.com/hubfs/podcasts/2020/20200807-dear-priscilla-should-i-be-paying-for-linkedin/dear-priscilla-should-i-be-paying-for-linkedin.png)

-     <https://www.twitter.com/share?url=https%3A%2F%2Fpodcast.littlebirdmarketing.com%2Fdear-priscilla-should-i-be-paying-for-linkedin>     <http://www.linkedin.com/shareArticle?mini=true&url=https://podcast.littlebirdmarketing.com/dear-priscilla-should-i-be-paying-for-linkedin>     <https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fpodcast.littlebirdmarketing.com%2Fdear-priscilla-should-i-be-paying-for-linkedin>

So, you’ve got questions about marketing. Not the type of questions you can just raise your hand and ask in the middle of a crowded auditorium. No, no. These are the questions you’re maybe a little…embarrassed to ask. Maybe you’re afraid you should already know the answer. Maybe you think you’re the only one with this particular problem. **Fear not: you’re not alone!**

Between immeasurable speaking engagements, industry events, consultations, and online interactions, [Little Bird CEO and podcast host Priscilla McKinney](https://www.linkedin.com/in/priscillamckinney/) has heard it all. *Guess what?* A *lot* of people are asking the same types of questions. 

“Dear Priscilla” is a new series founded on the basis of answering those hushed-tone pain point questions in an anonymous judgement-free format that’s accessible to everyone. Or, as Priscilla says:

“What’s running good marketing? What’s running good social selling? It shouldn’t be hidden in a mystery.”

This episode addresses one of Priscilla’s most frequently asked questions: **“Should I be paying for LinkedIn?” **

Priscilla and [Executive Director Ashley Le Blanc](https://www.linkedin.com/in/ashleymariahleblanc/) discuss the pros (better access, better intel, video courses, etc.) and cons (it’s not cheap!) of paid accounts on LinkedIn, as well as addressing the specific use cases for which a paid account is immensely beneficial. They also talk about aligning platform use with specific goals, quick tips to increase views, and how to get a [more in-depth look at Digital Transformation](https://littlebirdmarketing.com/dla/). 

Do you have a burning question about marketing that you’ve been too afraid to ask? Send inquiries to [podcast@littlebirdmarketing.com](mailto:podcast@littlebirdmarketing.com) - we’re making a list (and checking it twice) for future episodes, and we value your input. 

*Sponsors:*

Global sampling, field management, data collection and more - [**Gazelle Global’s**](https://www.gazelleglobal.com/) ad hoc services give you access to global experts as an extension of your team, without the extra overhead. Our team is ready to lend our expertise to complete projects to your specifications today. [Visit our website to learn more!](https://www.gazelleglobal.com/)

### Discover More

[LinkedIn Success](https://podcast.littlebirdmarketing.com/tag/linkedin-success) [Dear Priscilla](https://podcast.littlebirdmarketing.com/tag/dear-priscilla)

Popular

<https://podcast.littlebirdmarketing.com/the-truth-about-seo/aeo/geo/aio-and-more>

[Podcast](https://podcast.littlebirdmarketing.com/topic/podcast) [Persona Profiles](https://podcast.littlebirdmarketing.com/topic/persona-profiles) [Emerging Technologies](https://podcast.littlebirdmarketing.com/topic/emerging-technologies)

## [The Truth about SEO/AEO/GEO/AIO and More](https://podcast.littlebirdmarketing.com/the-truth-about-seo/aeo/geo/aio-and-more)

[Read more](https://podcast.littlebirdmarketing.com/the-truth-about-seo/aeo/geo/aio-and-more)

Popular

<https://podcast.littlebirdmarketing.com/a-story-of-unemployment-to-dream-job-in-customer-insights>

[Podcast](https://podcast.littlebirdmarketing.com/topic/podcast) [Market Research](https://podcast.littlebirdmarketing.com/topic/market-research) [Market Insights](https://podcast.littlebirdmarketing.com/topic/market-insights)

## [A Story of Unemployment to Dream Job in Customer Insights](https://podcast.littlebirdmarketing.com/a-story-of-unemployment-to-dream-job-in-customer-insights)

[Read more](https://podcast.littlebirdmarketing.com/a-story-of-unemployment-to-dream-job-in-customer-insights)

Popular

<https://podcast.littlebirdmarketing.com/deeper-richer-customer-insights-through-conversation>

[Podcast](https://podcast.littlebirdmarketing.com/topic/podcast) [Market Research](https://podcast.littlebirdmarketing.com/topic/market-research) [Market Insights](https://podcast.littlebirdmarketing.com/topic/market-insights)

## [Deeper, Richer Customer Insights Through Conversational Techniques](https://podcast.littlebirdmarketing.com/deeper-richer-customer-insights-through-conversation)

[Read more](https://podcast.littlebirdmarketing.com/deeper-richer-customer-insights-through-conversation)

![HubSpot software certification](https://cdn2.hubspot.net/hub/2432204/hubfs/software-cert.png?width=75&name=software-cert.png "software-cert.png")

## Free Marketing Resources.Build better relationships.

[Download the E-book](https://www.psdtohubspot.com/)

### Let Us Know What You Thought about this Post.

Put your Comment Below.

### You may also like:

<https://podcast.littlebirdmarketing.com/workflow-automation-to-create-high-quality-linkedin-posts>

[LinkedIn Success](https://podcast.littlebirdmarketing.com/topic/linkedin-success) [Podcast](https://podcast.littlebirdmarketing.com/topic/podcast)

## [Workflow Automation to Create High-Quality LinkedIn Posts](https://podcast.littlebirdmarketing.com/workflow-automation-to-create-high-quality-linkedin-posts)

What if your best LinkedIn content is hiding in conversations you're already having?

<https://podcast.littlebirdmarketing.com/workflow-automation-to-create-high-quality-linkedin-posts>

<https://podcast.littlebirdmarketing.com/algorithms-influence-and-the-illusion-of-control>

[Social Media for Business](https://podcast.littlebirdmarketing.com/topic/social-media-for-business) [LinkedIn Success](https://podcast.littlebirdmarketing.com/topic/linkedin-success) [Podcast](https://podcast.littlebirdmarketing.com/topic/podcast)

## [Algorithms, Influence, and the Illusion of Control](https://podcast.littlebirdmarketing.com/algorithms-influence-and-the-illusion-of-control)

Are you exhausted from chasing algorithm "hacks" that stop working the moment you try them?

<https://podcast.littlebirdmarketing.com/algorithms-influence-and-the-illusion-of-control>

<https://podcast.littlebirdmarketing.com/how-social-selling-skills-on-linkedin-build-professional-influence>

[Social Media for Business](https://podcast.littlebirdmarketing.com/topic/social-media-for-business) [LinkedIn Success](https://podcast.littlebirdmarketing.com/topic/linkedin-success) [Podcast](https://podcast.littlebirdmarketing.com/topic/podcast)

## [How Social Selling Skills on LinkedIn Build Professional Influence](https://podcast.littlebirdmarketing.com/how-social-selling-skills-on-linkedin-build-professional-influence)

Is your LinkedIn profile just a digital resume or a powerful business development tool?

<https://podcast.littlebirdmarketing.com/how-social-selling-skills-on-linkedin-build-professional-influence>

## Where to Subscribe

<http://feeds.megaphone.fm/ponderingsfromtheperch> <https://itunes.apple.com/podcast/idhttps://itunes.apple.com/us/podcast/ponderings-from-perch-modern-marketing-podcast-for/id915048718?mt=2> <https://open.spotify.com/show/3qbqV6GLDZ0UGWbYp3HiH3?si=MPzDw_ncQYK0rqfJ2HZjQA> <http://www.stitcher.com/podcast/little-bird-marketing-2/ponderings-from-the-perch> <https://www.iheart.com/podcast/256-ponderings-from-the-perch-31156558/>

[![Group-165.png](https://littlebirdmarketing.com/wp-content/uploads/2024/07/Group-165.png)](https://littlebirdmarketing.com)

<https://www.linkedin.com/company/little-bird-marketing/> <https://www.facebook.com/littlebirdmarketing> <https://twitter.com/LittleBirdMktg> <https://www.instagram.com/littlebirdmktg>

#### [About](https://littlebirdmarketing.com/about/)

[Careers](https://littlebirdmarketing.com/contact-careers/)

#### [CONTACT](https://littlebirdmarketing.com/contact/)

[Privacy Policy](https://littlebirdmarketing.com/privacy-policy/)

[Speaking Engagements](https://littlebirdmarketing.com/speaking-engagements/)

[Sponsor the Podcast](https://info.littlebirdmarketing.com/podcast-sponsorship)

#### [Experience](https://littlebirdmarketing.com/experience/)

[Case Studies](https://littlebirdmarketing.com/experience/)

[Market Research](https://littlebirdmarketing.com/market-research/)

#### [Learn](https://littlebirdmarketing.com/resources/)

[Marketing Strategy](https://littlebirdmarketing.com/resources/#marketing-strategy)

[Social Media for Business](https://littlebirdmarketing.com/resources/#social-media-for-business)

[Digital Transformation](https://littlebirdmarketing.com/resources/#digital-transformation)

[Video Resources](https://littlebirdmarketing.com/resources/#video-resources)

[Blog](https://blog.littlebirdmarketing.com/?__hstc=165277858.b13353c7b5c6a7ff44e979d2a37883e7.1722841269313.1722857230322.1722866881396.4&__hssc=165277858.32.1722866881396&__hsfp=284667435)

[Podcast](https://podcast.littlebirdmarketing.com/?__hstc=165277858.b13353c7b5c6a7ff44e979d2a37883e7.1722841269313.1722857230322.1722866881396.4&__hssc=165277858.31.1722866881396&__hsfp=284667435)

[Training & Development](https://littlebirdmarketing.com/courses/)

#### Services

#### [BRAND STRATEGY](https://littlebirdmarketing.com/brand-strategy/)

[Brand Identity](https://littlebirdmarketing.com/branding/)

[Persona Development](https://littlebirdmarketing.com/buyer-personas/)

#### [CONTENT CREATION](https://littlebirdmarketing.com/content-creation/)

[Videography](https://littlebirdmarketing.com/video/)

[Web Design](https://littlebirdmarketing.com/web-design/)

[Portfolio](https://littlebirdmarketing.com/content-creation/)

#### [CONTENT STRATEGY](https://littlebirdmarketing.com/content-strategy/)

[SOARTM](https://littlebirdmarketing.com/soar/)

[Revenue Sprint](https://info.littlebirdmarketing.com/grow-revenue-watch-on-demand?__hstc=165277858.b13353c7b5c6a7ff44e979d2a37883e7.1722841269313.1722857230322.1722866881396.4&__hssc=165277858.15.1722866881396&__hsfp=284667435)

[Social Strategy](https://littlebirdmarketing.com/social-influence-course/)

[Conference Strategy](https://littlebirdmarketing.com/events-marketing/)

[Inbound Marketing](https://littlebirdmarketing.com/inbound/)

#### [CONTENT DISTRIBUTION](https://littlebirdmarketing.com/content-distribution/)

[B2B Social Media](https://info.littlebirdmarketing.com/monthly-social-calendar-for-b2b-pro)

[Ads & DemandGen](https://littlebirdmarketing.com/digital-ads/)

[Event Marketing](https://littlebirdmarketing.com/events-marketing/)

[HubSpot Onboarding](https://littlebirdmarketing.com/hubspot-onboarding/)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Little Bird Marketing",
    "url" : "https://podcast.littlebirdmarketing.com/author/little-bird-marketing"
  },
  "dateModified" : "2021-05-03T13:38:55.441Z",
  "datePublished" : "2020-08-07T05:00:00.000Z",
  "headline" : "Dear Priscilla: Should I Be Paying for LinkedIn?",
  "image" : [ "https://podcast.littlebirdmarketing.com/hubfs/podcasts/2020/20200807-dear-priscilla-should-i-be-paying-for-linkedin/dear-priscilla-should-i-be-paying-for-linkedin.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://podcast.littlebirdmarketing.com/dear-priscilla-should-i-be-paying-for-linkedin",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://podcast.littlebirdmarketing.com/hubfs/basic-visual-assets/LittlebirdMrkt-July2015_Theme/Images/lb-logo-stacked-plum.png"
    },
    "name" : "Little Bird Marketing"
  }
}
```