<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1649193785390737&amp;ev=PageView&amp;noscript=1">

Esomar Council Elections: A Conversation with Lisa Wilding-Brown


With Esomar Council elections in full swing until October 25th, host Priscilla McKinney and Lisa Wilding-Brown meet to unpack all the reasons why leaders in the insights space would take this much time and effort to volunteer for this gig. While both our CEO and Momma Bird and InnovateMR CEO are on the ballot, this episode is about pulling the curtain back and showing those curious about this effort what it really takes, how you can contribute and why it is important to get more people participating with different points of views, skills and passions.

Lisa opens up about her passions for data quality, DEI and mentorship through different Esomar steering committee. In the past year Lisa has contributed to each of these efforts in the global insights community. You’ll want to year more about YES (Young Esomar Society).

No matter who is elected by month’s end, the association is in good hands based on the highly-qualified candidates for the council seats:

Nikki Lavoie

Alain Mizrahi

Dharmendra Jain

Priscilla McKinney

Tom De Ruyck

Priya Lobo

Claudette Dearnaley

Vanessa Oshima 

Jean-Marc Leger

Seyi Adeoye

Martin Oxley

Manny Rodriguez

Michaela Gascon

Lisa Wilding-Brown

Mariela Mociulsky

Martha Llobet

Joy Uyanwune

Corrine Moy

Paul Hudson

Diana Mitkov

 

Shoutout to this episode's sponsors CloudResearch and Fieldwork!

Do you know what “lies” behind your data? When the truthfulness of respondents is in question, the entire survey process is compromised. At CloudResearch, we’re exposing the hard truth about online survey fraud. Join us in an Insights Association webinar that pulls back the curtain to reveal shocking, never-before-seen footage from actual fraudulent click farms. You’ll see fraud as it truly happens with your own eyes, and learn how Sentry stops fraudsters in their tracks. Join us, November 3, 2022. Register now! 

Searching for a research partner to handle the details of your next qualitative project? When we say Fieldwork can handle it all, we mean it. From world-class facilities to low-incidents recruitment, their team of experts handles the details so you can stay focused on the research. Say goodbye to traditional focus group rooms and recruitment tactics. As market research has grown from the standard focus group to incorporate other innovative methodologies and technologies, Fieldwork has expanded along with it with facilities nationwide and sophisticated global recruitment services. Their detail-oriented staff partners with you to achieve great insights. Focus on the research Fieldwork will do the rest.

 

Discover More

Podcast Market Research

Where to Subscribe