<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1649193785390737&amp;ev=PageView&amp;noscript=1">

    Kristin Luck for President of ESOMAR

    Priscilla is joined by Kristin Luck who is currently campaigning to be the next president of ESOMAR, a global membership organization for market, social, and opinion researchers. ESOMAR works globally to ensure that the insights industry continues to be able to collect data in an ethical and socially responsible manner, evaluates new methods of research, and takes steps to preserve the longevity of the industry.

    Kristin, founder and managing partner of Scalehouse, serves as an advisor and growth strategist to a number of cutting-edge marketing and analytics technology and services firms. She is the founder of two marketing analytics companies that she led to successful exits. Kristin co-founded OTX, an online research business that was named the fastest growing research firm in the world in 2002 and 2003 and was subsequently acquired by Zelnick Media & Pilot Group and again by Ipsos in 2007. She then founded Forefront Consulting Group, a research technology firm that was acquired by Decipher. Decipher was acquired by FocusVision in 2014 after seven consecutive years of double and triple digit growth. Kristin is a licensed investment banker with Oberon Securities and a founder focused on helping fellow founders and executive teams scale and monetize their businesses. Her deal expertise on both sides of transactions comes from participating in both acquisitions and exits from $30 million to $225 million. She is also passionate about supporting founders in international markets execute their entry into the U.S. Kristin also regularly contributes to both the commercial (Fast Company, Forbes) and academic press (Research World, Journal of Brand Strategy) where she explores emerging marketing and research methods. She is consistently ranked as one of the top 100 sales and branding experts to follow on Twitter.


    Discover More

    Podcast Market Research

    You may also like:

    Social Media for Business LinkedIn Success Podcast Lead Generation Brand Strategy Podcasting Collaboration is the New Competition

    An Insights Marketing Day Panel: Q&A with the Speakers

    In this special episode, we’re stoked to share with you an exclusive recording from the recent Insights Marketing Day in...

    Podcast Market Research

    Lisa Wilding-Brown: There's a New CEO in Town

    InnovateMR has been undergoing some major changes and now, there's a new CEO in town. Lisa Wilding-Brown has stepped int...

    Podcast

    Making a Call for Change with Katja Cahoon

    Let's take a break from market research and talk about humanity. Whether in the workplace or life in general, some of us...

    Where to Subscribe