Deeper, Richer Customer Insights Through Conversational Techniques
The research industry has a data quality problem it keeps politely talking around.
This episode was originally a live podcast, broadcast during IIeX Forward 2020 by Greenbook on June 15th. In this episode, Priscilla McKinney talks with Stephanie Robotham, CMO of Gainsight about mindset shifts toward customer-centric thinking. They also discuss the role of marketing in insights, humanistic presence, and thought leadership.
IIeX Forward 2020, a new virtual conference, was presented by Greenbook. The event featured 2 full days of content with over 45 sessions broadcast live to a worldwide audience.
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The research industry has a data quality problem it keeps politely talking around.
*This episode of Ponderings from the Perch is brought to you by Rival Technologies. Ranked among the world's most innova...
Years of experience in healthcare insights is worth its weight in gold.
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