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*This episode of Ponderings from the Perch is sponsored by EMI Research Solutions. Download their seventh annual Sample ...

Need a ride? Call Lyft. Need UX research? Call Zoë Glas! Zoë leads research for Lyft’s Rentals team. While a lot of her day is research, a surprising amount of her job is devoted to advocating for and pushing the real business impact of UX research. A large part of that implementation involves diversity in the research process. By bringing in a wide range of genders, backgrounds and career paths Zoë has found her research solutions are pushed to the next level. In this episode of Ponderings for the Perch, Zoë discusses her top UX research tip: get everyone involved!

*This episode of Ponderings from the Perch is sponsored by EMI Research Solutions. Download their seventh annual Sample ...
*Help us shape the future of Ponderings from the Perch by taking our short, 13-question listener survey. We want to lear...
*Help us shape the future of Ponderings from the Perch by taking our short, 13-question listener survey. We want to lear...
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