--- title: Priscilla and Jamin Brazil Show How the Sausage Gets Made description: Priscilla and Jamin Brazil Show How the Sausage Gets Made image: https://podcast.littlebirdmarketing.com/hubfs/podcasts/ponderings-generic-social.png --- [![new-logo](https://podcast.littlebirdmarketing.com/hubfs/new-logo.svg "new-logo")](https://www.littlebirdmarketing.com) - Services - [Brand Strategy](https://littlebirdmarketing.com/brand-strategy/) - Brand Strategy - [- Brand Identity](https://littlebirdmarketing.com/branding/) - [- Persona development](https://littlebirdmarketing.com/buyer-personas/) - [- Market Research](https://littlebirdmarketing.com/market-research/) - [- Fractional CMO](https://littlebirdmarketing.com/fractional-cmo) - [Content Distribution](https://littlebirdmarketing.com/content-distribution/) - Content Distribution - [- B2B Social Media](https://info.littlebirdmarketing.com/monthly-social-calendar-for-b2b-pro?__hstc=165277858.8363cca4dfb934d4c3a138fb0ee20edc.1722258138810.1722494671442.1722500495190.3&__hssc=165277858.2.1722500495190&__hsfp=916778012) - [- Ads & DemandGen](https://littlebirdmarketing.com/digital-ads/) - [- Event Marketing](https://littlebirdmarketing.com/events-marketing/) - [- Hubspot Onboarding](https://littlebirdmarketing.com/hubspot-onboarding/) - [Content Strategy](https://littlebirdmarketing.com/content-strategy/) - Content Strategy - [- SOAR™](https://littlebirdmarketing.com/soar/) - [- Revenue Sprint](https://littlebirdmarketing.com/revenue-sprint/) - [- Social Strategy](https://littlebirdmarketing.com/social-influence-course/) - [- Conference Strategy](https://littlebirdmarketing.com/events-marketing/) - [- Account Based Marketing](https://littlebirdmarketing.com/account-based-marketing) - [Content Creation](https://littlebirdmarketing.com/content-creation/) - Content Creation - [- Portfolio](https://littlebirdmarketing.com/content-creation/) - [- Videography](https://littlebirdmarketing.com/video/) - [- Photography](https://littlebirdmarketing.com/photography/) - [- Web Design](https://littlebirdmarketing.com/web-design/) - [Experience](https://littlebirdmarketing.com/experience/) - [Case Studies](https://littlebirdmarketing.com/experience/) - [MR Expertise](https://littlebirdmarketing.com/market-research) - [Learn](https://littlebirdmarketing.com/resources/) - [Blog](https://blog.littlebirdmarketing.com) - [Podcast](https://podcast.littlebirdmarketing.com) - [Free Resources](https://littlebirdmarketing.com/resources/) - [LinkedIn Training](https://littlebirdmarketing.com/social-influence-course/) - [About](https://littlebirdmarketing.com/about/) - [Contact](https://littlebirdmarketing.com/contact/) Latest ![Ponderings from the Perch](https://podcast.littlebirdmarketing.com/hubfs/2024-lbm-pftp-page-header%202.png) ## [Compelling Conversations with our Momma Bird](https://info.littlebirdmarketing.com/podcast-sponsorship) [Sponsor the Podcast](https://info.littlebirdmarketing.com/podcast-sponsorship) Latest [Podcast](https://podcast.littlebirdmarketing.com/topic/podcast) [Business Culture](https://podcast.littlebirdmarketing.com/topic/business-culture) [Collaboration is the New Competition](https://podcast.littlebirdmarketing.com/topic/collaboration-is-the-new-competition) ## [Collaboration is not Geography: What CMOs and CROs Actually Owe Each Other](https://podcast.littlebirdmarketing.com/collaboration-is-not-geography-what-cmos-and-cros-actually-owe-each-other) [Listen Now](https://podcast.littlebirdmarketing.com/collaboration-is-not-geography-what-cmos-and-cros-actually-owe-each-other) - CATEGORIES ### Subscribe to Email Updates # Priscilla and Jamin Brazil Show How the Sausage Gets Made ![Priscilla and Jamin Brazil Show How the Sausage Gets Made](https://podcast.littlebirdmarketing.com/hubfs/podcasts/ponderings-generic-social.png) -               Blasting out of the gate with a Baader-Meinhof phenom moment, [Priscilla](https://www.linkedin.com/in/priscillamckinney/) and [Jamin Brazil](https://www.linkedin.com/in/jaminbrazil/) hit the ground running in this episode of Ponderings from the Perch. Jamin, CEO of [Happy Market Research](https://happymr.com/) podcast discusses his early love of market research methodology that led him to found Decipher, a market research software company, eventually selling the product to and becoming CEO of FocusVision. Brazil currently wears many hats, but the art of podcasting is top among his discussion points. Priscilla and Jamin talk about the craft of storytelling, the singularity of passive consumption, and their upcoming presentations at [IIeX Austin](https://iiex-na.insightinnovation.org/): **Jamin’s Presentation:**[**3 Ways You Can Leverage The Power of Podcasts**](https://iiex-na.insightinnovation.org/agenda/speakers/396700) **Priscilla’s Masterclass:** [**Effective Content Strategies for Being Heard Above the Noise**](https://iiex-na.insightinnovation.org/agenda/speakers/413865) Other topics of conversation included upcoming tech, incremental improvement, and why it’s okay to stop worrying about older, potentially embarrassing podcast episodes and embrace them as artifacts of progress. **Badass recommendations from this episode** • [Jamin’s favorite recent podcast is with his mentor, Merrill Dubrow](https://happymr.com/ep-209-merrill-dubrow-two-tips-on-building-a-better-you-and-a-better-business/) • [A podcast Jamin and Priscilla both love: Sima Vasa’s Data Gurus](https://podcasts.apple.com/us/podcast/data-gurus/id1351574994) • [Priscilla’s mobile podcast rig includes a Zoom H4N Field Recorder and a pair of MOVO lapel mics (for if things get dicey!)](https://www.zoom-na.com/products/field-video-recording/field-recording/zoom-h4n-handy-recorder) • [Jamin’s re-reading the book Predictably Irrational: The Hidden Forces that Shape Our Decisions by Dan Ariely](https://www.amazon.com/Predictably-Irrational-Revised-Expanded-Decisions/dp/0061353248) This episode is jam-packed with goodness. 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